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The New Yorker’s Snapchat is mesmerizing

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Tapping through my Snapchat stories one afternoon, I was arrested by a rudimentary doodle. “This Week’s Cover” it said in neon scrawl.

This simple snap was everything I didn’t know I needed in my life.

SEE ALSO: This Snapchat feature can tell you if your crush is into you

Since then, The New Yorker's Snapchat stories have become an obsession for me, a singular piece of high art among a cluttered tweenscape of brands and celebrities.

New Yorker cover editor Françoise Mouly introduces and explains one of the magazine's recent covers (left); the view from the publication's Manhattan offices (right).

Image: Screenshot, the new yorker/snapchat Read more…

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Written by Sij Pat

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