daily reporters
Inside Communications Radio invited Frannie Mormonstein and Jenny Frank from Spectrum. In this segment, they discussed their article on PR Daily, which concentrated on pitching reporters. They compared pitching reports to being on a date, explaining what reporters expect out of a pitch and which qualities are best to present. They also discussed dating tips. For more on the article, you can read it at PR Daily: http://www.prdaily.com/Main/Articles/f3bb8856-7fe4-4c26-84d7-2ca768bd051c.aspx